The big boss of BookXcess, Andrew Yap shares with us about feeding the mind, e-books, and the Infinity Loop at its outlet in Tropicana Gardens Mall.
JULY/AUG 2021
JULY/AUG 2021 SEASONS14SURVIVING THEPANDEMICThe Covid-19 crisis could create new opportunitiesand even generate revenue for businesses.
TROPICANA MAGAZINEsmartphones. He’s also pursuing online courses, including aPrimal Health Coach certificate course to give him credibilityto talk about ketogenic lifestyle and healthy eating otherthan just baking.For Debbie Teoh, a Nyonya chef, cookbook author and foodstylist, she’s been focusing on her business online since thefirst Movement Control Order in March last year. “Previously,I was actively doing food promotions, supper clubs, catering,food styling, and so on. My online business is currentlymanaged by my daughter, Desiree, a fresh graduate fromMonash University. She has been implementing all that shehas learned to carry out the administrative work for myonline business.” Here, we have also compiled five ways forSMEs to weather the Covid-19 storm.EXPLORE In order to survive, open your eyes and mind. Lookfor things that every consumer needs. Capitalise on whatyour competitors do not have or have yet to explore, so thatyou’ll be the first to seize the opportunity.INNOVATE This is the time to think out of the box to finda new, innovative way of doing business. For instance,since many shoppers are now buying almost anything andeverything online, shifting to e-commerce would be the bestand most brilliant thing to do.LEARN Another way of bouncing back is to upskill yourselfor learn something new to get ahead of your competition.There are many online courses available for free. Afterall, learning is a journey that never ends and by studyingsomething new, you can grow your skill set and make moneyout of it.It seems that the Covid-19 pandemic is far from over butthe infectious coronavirus disease can still be broughtunder control if everyone adheres to the recommendedSOPs and get themselves vaccinated. What’s uncertainis the damage caused by the pandemic on businesses,particularly small and medium-sized enterprises (SMEs).Many have suffered great losses, some are barelybreathing, so to speak, and others have had to call it quitsfor good.SOLVE Re-examine your existing business model to see ifthere are any recurring issues, whether they are technicalor complaints from the consumer. Try to find long-termsolutions as they could ease financial burden and contributeto a better working experience for your employees.SEARCH Rise to the challenge by moving forward andscouting for new markets. It might take a bit of time butonce it is accomplished, you will only thrive and triumphthrough Covid-19 and beyond.15However, remind yourself that in every difficulty, liesopportunity. Fairuz Adzahan, who owns FitteratiBake,which sells keto-friendly and low-carb bakes says thelockdown is the perfect opportunity to further createawareness of his products since people are glued to theirScan for healthy,guilt-free treats hereScan for delectableNyonya favourites here
